City Locksmiths: enquiries up 300% in two months

The challenge

Nick's business was sitting near the bottom of Google's results for locksmith searches in Bristol, one of the most competitive locksmith markets in the country. The businesses at the top weren't going anywhere: the #1 spot holds over 1,400 Google reviews, the #2 spot over 2,400. Nick had 60.

What we did

We built him a mobile-first website designed around how people actually hire a locksmith: stressed, locked out, and choosing whoever looks most credible in the next thirty seconds. Sales psychology in the layout, speed everywhere, and high-performing local SEO baked in from day one rather than bolted on after.

What happened

The SEO outperformed expectations within the first month. City Locksmiths now ranks #3 in Bristol, holding its own beside businesses with twenty times the review count, and enquiries have tripled since launch. The site does the convincing before Nick ever picks up the phone.

"I was really impressed with the quality of the website so I called Tom back and decided to purchase, at a very competitive price. Tom has done everything he promised and I'm getting messaged by customers through my website already. My colleague has also purchased a new website from Tom and I'd recommend him to friends."
— Nick, City Locksmiths